Michael Kors has given its fashion-forward Access Runway smartwatch some more attention for the fall.
First up, there's a new $450 Access Runway Ceramic style with a white beveled ceramic strap and silver-tone stainless steel case.
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All the features on the Wear OS smartwatch remain the same with a 41mm case, NFC for Google Pay, heart rate monitor, built-in GPS and waterproofing and it's up for pre-order now with delivery set for around 31 December.
Next up, Michael Kors has some fun new custom watch faces, which it's calling MKGO dials. They're available on all Michael Kors Runway watches, including the Ceramic style, and add a bold, graphic take on serving up the time and things like your notifications, steps and heart rate on black/white or black/gold backgrounds.
To round things off, Michael Kors is also launching a big ad campaign for the Holidays and Spring 2019 featuring the Romanian model Andreea Diaconu (above). She has been the face of Michael Kors since last year.
Michael Kors' Access line of smartwatches has a lot of mainstream appeal, in our opinion, so it'll be interesting to see if the Runway - a stylish, everyday smartwatch with contactless payments that's slightly let down by its sports performance - can break out of the Wear OS pack over the next few months.