Kronaby's hybrid smartwatches are getting the contactless payment treatment

A partnership with Barclays' bPay will bring payment smarts to the strap
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Swedish watch brand Kronaby has teamed up with Barclays' bPay in order to bring contactless payments smarts to a new set of straps.

The startup, which recently launched a slew of new hybrid smartwatches to its Apex, Nord and Sekel collections, will now allow any Kronaby owners to add additional smarts to their device by picking up one of the bPay bands.

Read this: Kronaby talks building smarter hybrids

By doing so, users will be able to use the watch to make purchases of up to £30 at locations with NFC terminals across the globe. And for those in the UK, Kronaby will also be offering the £79 straps - coming in brown leather at 18mm, 20mm and 22mm - for free with the purchase of a watch before 31 May.

Interestingly, when we spoke to Kronaby in March at Baselworld, CEO Pål Borge indicated the company was not only focusing on contactless payments through the strap, but also through the watch itself. There's no fixed date when we can expect a Kronaby hybrid to feature NFC capabilities under the hood, though Borge did tell us that such a move would have no impact on the thickness of the device.

And as far as Barclays is concerned, Kronaby isn't the only watchmaker to recently partner with its wearable payment arm, with Guess, Suunto, Mondaine and Timex also preparing their own variations of watches with bPay technology embedded.

We haven't seen all of these companies leverage the technology just yet, but expect to see the results of these partnerships come to light over the course of the next year. And don't rule out more jumping on the bPay bandwagon.

Kronaby's hybrid smartwatches are getting the contactless payment treatment

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Conor Allison


Conor moved to Wareable Media Group in 2017, initially covering all the latest developments in smartwatches, fitness trackers, and VR. He made a name for himself writing about trying out translation earbuds on a first date and cycling with a wearable airbag, as well as covering the industry’s latest releases.

Following a stint as Reviews Editor at Pocket-lint, Conor returned to Wareable Media Group in 2022 as Editor-at-Large. Conor has become a wearables expert, and helps people get more from their wearable tech, via Wareable's considerable how-to-based guides. 

He has also contributed to British GQ, Wired, Metro, The Independent, and The Mirror. 

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