It's that in between time when we can take stock of what tech has been able to achieve in 2015. And Xiaomi is doing just that, releasing figures that show it sold over 10 million Mi Band fitness trackers in the first nine months of the year.
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What does that mean? Well, it confirms the IDC numbers we've been touting for a while. According to its Device Tracker Report sales estimates, Xiaomi sold 3.7 million trackers between July and September while these new figures puts that at around 4 million.
Either way, it's in third place to only Apple and Fitbit in the wearable tech space, both of whom appear to have had a bumper Christmas and holiday period.
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The main question around Xiaomi, which just launched its new $16 Mi Band Pulse with heart rate monitoring, is whether it can sell big in the US and Europe and not just the manufacturer's home country of China and nearby territories.
A recent report from DigiTimes claims that 600,000 of this year's 10 million total sales were in Taiwan alone. It hasn't released sales figures for any other individual countries and it's safe to say that in the UK and Europe, it isn't a Fitbit-style household name yet.
Still, next year is set to be just as successful for Xiaomi, which is why we awarded it the No.2 spot in our 50 wearable tech gamechangers for 2016.
Via: GSM Arena