Strava has announced a raft of new features in a massive update to the fitness platform.
First up, the company is putting a bigger focus on trail and off-road activities – both for runners and cyclists.
Strava has added trail run, gravel ride, mountain bike, and e-mountain bike to its list of primary sports.
Using its large community of users and data, it will also offer a series of new data and analysis points for these sports, including Route Difficulty, Community Completion Times, Historical Activity trends, as well as gradient and difficulty visualizations.
There’s a Strava Subscription element too. The Strava Routes feature will be expanded to Trail Routes. The option exists already to prefer off-road routes, but this will bring a new focus to discovering trails in your area.
And if you pre-set a trail route, you can access it offline and without cellular reception, so you can avoid getting lost when you get off-the-beaten-track.
Strava says that trail sports including mountain biking, hiking and trail running are growing twice as quickly as those on pavements.
Back in May, the company also announced it was putting an extra focus on injury prevention.
It’s snapped up Recover Athletics, an app that specializes in recovery and injury prevention.
Strava has said that with 79% of runners suffering injury problems, it was “incorporating injury prevention and personalised pre-hab into its product.”
This could lead to some fascinating new features landing in the Strava app.
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