Fitbit used CES 2017 to announce that its app is getting a revamp for 2017 with a focus on a new social Feed and motivating users to achieve health and fitness goals. That's no small task - here's what you need to know about the changes.
Fitbit gets its own Feed
As you can see in the screens, Fitbit's social features are now split into Feed, Friends and Groups. The Feed is as you'd expect - Facebook-style, scroll through posts and updates from your friends, share your own exercise summaries/badges/trophies/photos, comment on everyone else's stuff.
The Feed will apparently also be where you can find workouts in your area and be populated by health and fitness content commissioned by Fitbit from health and fitness experts. You can still direct message Friends you are connected to via that tab and join groups via the final tab.
There's a reason it's pushing the social angle so hard, too. Based on anonymous data collected in November, Fitbit found that users with one or more friends on the platform walk 700 more steps a day than users who go solo. The Feed is coming to Fitbit users in the US in March and the rest of the world later this year - we'll try to find out what this means.
Set specific, personal goals
In the main Fitbit app, there's a new Personal Goal Setting feature which we're sure is going to get a lot of use. It's designed to let you pick and choose what you want to work towards - weight, exercise, steps, sleep, nutrition etc, asking questions and giving more personalised recommendations. And it will roll out in January, before the fresh social stuff.
Coming soon: The Fitbit smartwatch
Fitbit's community is already a serious bonus in terms of motivation but the social push and personalised goals could make it the most truly useful health & fitness platform.
It has also updated its Fitstar Personal Trainer app with recommended workouts based on your activity, radio stations for exercise soundtracks and a redesign too.
Fitbit Blaze is getting Charge 2 features
A nice New Year gift to Blaze users as you'll now get Cardio Fitness Levels - a way to see your cardio fitness improving over time and compared to people the same age/gender - as well as Guided Breathing sessions, personalised to your breathing rate via Fitbit's PurePulse heart tracking tech. Nice & available globally in February 2017.
What do you think of the new Fitbit app features? What are you still waiting for? Let us know in the comments.