Huawei, never one to knowingly stay off the bandwagon, has confirmed it's working on a pair of augmented reality glasses, which it plans to launch in the coming couple of years.
Richard Yu, CEO of the company's consumer group, told CNBC that the company is currently at work on a pair of AR glasses, but that it first plans to bring more AR experiences to its smartphones.
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"With this AR, you can have AR glasses working with phone, maybe you can watch more of a large area," said Yu on the company's plans for AR specs. "In the beginning you may feel AR ‚Ä¶ is nothing. But in the future you will see more and more the value of that."
Yu said Huawei will launch the glasses in the next couple of years. "The next one to two years I think the industry will commercialize, even for Huawei. We will bring a better user experience product," he said.
It's not the only one at work on AR smartglasses. Apple is reportedly working on its own pair, while Facebook has been open about its own ambitions in this space. But right now AR is struggling to gain traction in the consumer space, as companies are turning to enterprise to find their market. That includes Google, which looks set to release another Google Glass Enterprise Edition in 2019.
At the same time, these companies - Huawei included - are using the smartphone to lay the foundations for consumer AR, while efforts in the enterprise space should eventually, in theory, trickle down to consumer devices. The next couple of years are set to be pretty interesting.