L'Oréal's new My UV Patch wants to keep kids safe in the sun

Second generation UV detecting wearable wants to protect the whole family
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After unveiling its first UV wearable last year, L'Oréal's skincare brand La Roche-Posay is giving the My UV Patch a refresh and this time it's making it a more kid-friendly setup.

Like the first version, the waterproof, heart-shaped stretchable sensor can be worn anywhere in the body but is best suited on the hand or the wrist. It uses a series of photosensitive dyes that change colour when it's exposed to UV rays.

With the My UV Patch companion app (iOS and Android) you can snap a picture of the patch and upload it to the app where it can detect UV levels and offer tips like when you need to re-apply some sun screen.

Essential reading: How UV detecting wearables can protect you in the sun

There's changes on the app front where you'll now be able to track sun exposure for multiple users, which would make it more useful for families holidaying in the sun. There's now also smart reminders that know when a user is indoors to cut out unnecessary notifications.

La Roche-Posay is hoping it can encourage kids to make use of the patch by gamifying the experience by rewarding them with points to unlock prizes each time they scan the wearable.

The new My UV Patch is now available from the La Roche-Posay website, where you can pick up two free patches on select Anthelios Dermo-Kids sunscreen.

The beauty giant has previously revealed plans to launch 10 more wearables after the first My UV Patch so this is clearly just the start of the tech love-in.

L'Oréal's new My UV Patch wants to keep kids safe in the sun




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Michael Sawh

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Michael Sawh has been covering the wearable tech industry since the very first Fitbit landed back in 2011. Previously the resident wearable tech expert at Trusted Reviews, he also marshaled the features section of T3.com.

He also regularly contributed to T3 magazine when they needed someone to talk about fitness trackers, running watches, headphones, tablets, and phones.

Michael writes for GQ, Wired, Coach Mag, Metro, MSN, BBC Focus, Stuff, TechRadar and has made several appearances on the BBC Travel Show to talk all things tech. 

Michael is a lover of all things sports and fitness-tech related, clocking up over 15 marathons and has put in serious hours in the pool all in the name of testing every fitness wearable going. Expect to see him with a minimum of two wearables at any given time.


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