Xiaomi sold over 10 million Mi Band trackers this year

Forget the Apple and Fitbit spat, Xiaomi's budget tracker has done rather nicely
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It's that in between time when we can take stock of what tech has been able to achieve in 2015. And Xiaomi is doing just that, releasing figures that show it sold over 10 million Mi Band fitness trackers in the first nine months of the year.

Wareable verdict: Xiaomi Mi Band Pulse review

What does that mean? Well, it confirms the IDC numbers we've been touting for a while. According to its Device Tracker Report sales estimates, Xiaomi sold 3.7 million trackers between July and September while these new figures puts that at around 4 million.

Either way, it's in third place to only Apple and Fitbit in the wearable tech space, both of whom appear to have had a bumper Christmas and holiday period.

Read this: Xiaomi Mi Band tips and tricks

The main question around Xiaomi, which just launched its new $16 Mi Band Pulse with heart rate monitoring, is whether it can sell big in the US and Europe and not just the manufacturer's home country of China and nearby territories.

A recent report from DigiTimes claims that 600,000 of this year's 10 million total sales were in Taiwan alone. It hasn't released sales figures for any other individual countries and it's safe to say that in the UK and Europe, it isn't a Fitbit-style household name yet.

Still, next year is set to be just as successful for Xiaomi, which is why we awarded it the No.2 spot in our 50 wearable tech gamechangers for 2016.

Via: GSM Arena

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Sophie was Wareable's associate editor. She joined the team from Stuff magazine where she was an in-house reviewer. For three and a half years, she tested every smartphone, tablet, and robot vacuum that mattered. 

A fan of thoughtful design, innovative apps, and that Spike Jonze film, she is currently wondering how many fitness tracker reviews it will take to get her fit. Current bet: 19.

Sophie has also written for a host of sites, including Metro, the Evening Standard, the Times, the Telegraph, Little White Lies, the Press Association and the Debrief.

She now works for Wired.


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