It's alive! After months, nay years, of rumour milling and anticipation the Apple Watch, the first wearable device from the world's biggest tech company, finally went on sale this week.
But while the Apple Watch dominated the wearable tech news agenda, there were plenty of other goings on to get excited about.
Naturally, though, we've only one story we can kick off with...
Apple Watch now on sale
Need we say more? Shipping worldwide to people who were smart enough to pre-order early, the Apple Watch is the highest profile smartwatch to date.
There are still none to buy in-store after Apple reportedly sold 2.3m watches in the first week of its soft launch, but Selfridges in London, Dover Street Market in Tokyo and London, Maxfield in Los Angeles, Colette in Paris, the Corner in Berlin and 10 Corso Como in Milan were all expected to have limited stock.
Check out our guide to the best Apple Watch apps (some 3,000 are already available) and our guide to everything you need to know about the fruity smartwatch.
Samsung round smartwatch confirmed
On the same day the Apple Watch finally landed, the Cupertino company's rival Samsung officially confirmed the existence, in theory at least, of the much rumoured Samsung Orbis smartwatch.
Samsung launched an SDK for its next Gear smartwatch and confirmed that the smartwatch will be circular by publishing an image, alongside details for developers, showing a range of round watchfaces and round app icons.
Check out our guide to what Samsung Gear smartwatch you should buy.
Asus VivoWatch boasts bumper battery
Asus officially unveiled its second smartwatch, the £120 VivoWatch, on Thursday.
Unlike the Asus ZenWatch – launched back in September, the VivoWatch is a non Android Wear fitness-centric watch, with a massively improved battery life of up to ten days.
It'd possibly make an ideal marathon training device - here's 7 other tech tips for better running.
Android Wear gets major update
Google is responding to the Apple Watch with some exciting new Android Wear features.
If you own an Android Wear smartwatch, you can expect the latest update to land on your device in the coming weeks, adding Wi-Fi support, always-on apps, gesture controls, new UI elements and the ability to draw emojis onscreen.
The Wi-Fi feature won't work on all devices though - although it definitely will on the LG Watch Urbane, which this week got a release date.
We cheated a bit for this week's Crowdfund this as MetaWear isn't actually a wearable tech device. It's more like a Raspberry Pi for the wearable world as it's a low-power sensor board packed with all the hardware you could need to build your own wearable.
It's also the second version of MetaWear which successfully raised $115,000 in 2014.
Check out the dedicated news page for all the breaking wearable tech stories.