If there’s one emerging trend in future wearables, it’s that our bodies aren’t enough.
It’s our brains that wearable makers are really interested in, which is why Silicon Valley wearable start up Thync has just raised $13m in venture capital for its mind-altering device.
Essential reading: Can a wearable read your mind?
The company says that its wearable can alter your thoughts, using a process called “neurosignalling”, to make what it calls, "a safe, effective, aesthetically designed lifestyle device that anyone can use".
The idea is the consumer electronics answer to the energy drink, of which sales have reached record levels across the world. Instead of reaching for a Red Bull, the idea is that you strap on Thync to give yourself a neurological jolt.
Co-founder Dr. Jamie Tyler told The Wall Street Journal:
"The Thync team is working hard on introducing neuroscience to 21st century engineering.
"For the first time, we are able to target and optimise neural pathways and brain circuits for personal benefit. Thync technology converges on many of these same pathways to achieve positive effects."
Details are certainly thin on the ground, but Thync isn’t alone in claiming it can access the deepest workings of your grey matter. At Wareable we’ve closely followed other emotion sensing wearables, including the XO Band and a fashion project from The Unseen.
However, this is the first wearable we’ve seen that professes to be able to change your thoughts, not just detect them. Scary? Just a little…